2012 - 2017

In 2012, I was hired by a fast growing kitchen e-commerce brand as their in-house photographer.   The product listings climbed through the ranks on Amazon after I refreshed the image catalogue. Over the years, the media team expanded, I worked alongside my sister Jenny who was the food stylist, and alongside colleagues who became friends.

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I created marketing assets for a wide range of products, from food mixers, to pressure washers, to dog accessories.  I created concepts for marketing promotions, and directed photo shoots,  the result of which I was lucky enough to see printed as paid advertisements in sunday papers and in BBC Good Food magazine.  Shoots were conducted in a rented property which was used as a studio.  Location shoots took place in Northumberland holiday properties, beaches, kitchens, and a pick your own strawberry field.